Storytelling – User Experience Edition

Storytelling – User Experience Edition

Storytelling – User Experience Edition Mike SofkaDecember 15, 2020 Storytelling has been around since the beginning of time. We see evidence of storytelling from the times of the cavemen and cavewomen drawing pictures on their cave walls to communicate. Hieroglyphics...
Rapid Prototype Development And Why It’s Important

Rapid Prototype Development And Why It’s Important

Rapid Prototype Development And Why It’s Important Mike SofkaDecember 17, 2019 What do vehicles, appliances, skyscrapers, bridges, even something so simple as an ink pen have in common? If you answered ‘things we use every day’, while technically you are correct, the...
5 UX Mistakes And How To Avoid Them

5 UX Mistakes And How To Avoid Them

5 UX Mistakes And How To Avoid Them Mike SofkaDecember 15, 2019 When you’re looking at a site on your mobile device have you found it difficult to read the text, or perhaps you thought it would be great if there was an ‘open in maps’ button on the site rather than...